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Advertising Trends to Watch for in Q2 2023

As we move into the second quarter of 2023, advertisers around the world are gearing up to take advantage of a variety of special...
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T&T Boosting ROI by 50% With PubPower

Categories Native To Search Arbitrage Introduction T&T, a team specializing in native-to-search arbitrage advertising campaigns, faced the challenge of low ROI despite running several campaigns for their...
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The importance of transparency and disclosure in native advertising

Native advertising has become an increasingly popular form of advertising in recent years, with brands looking for ways to reach consumers in a more...
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Native advertising: Advanced placements & targeting

As an advertiser, it is important to target your ads by placements when you have specific goals in mind for your campaign. There are...
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Key Considerations For Designing Mobile-First Native Ad Campaigns

Header Bidding Tutorials

Optimize Rules: Streamline Your Ad Campaign Optimization

PubPower's "Optimize Rules" feature is a powerful tool that can help you easily improve the performance of your ad campaigns. This feature provides a...
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