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Ad Operations Insights

PubPower Report Guide (Part 1): Metrics Analysis with Overview Report

If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights? Understanding...

Header Bidding Tutorials

How to Use Ad Refresh on PubPower to Increase Ad Revenue

In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...

Ad Operations Insights

Best Ad Format for Popular Niches (2025)

When it comes to programmatic advertising, one size does not fit all. The effectiveness of an ad format greatly depends on the type of...

Platform Updates

PubPower Update: Stay Compliant with Blocked Page

Hey PubPower Publishers! Have you explored the Blocked Page feature on your dashboard yet? If not, now is the perfect time to dive in! As...

Case Studies & Success Stories

How Publishers Recover 40% Ad Revenue Using Adblock Analytics

The Situation Ad-block usage has been a growing challenge for digital publishers, causing significant revenue losses due to hidden ad placements. In 2023-2024, many publishers...

Header Bidding Tutorials

Increase User Experience with Outstream Inline Video

What is Outstream Inline Video? Outstream Inline Video, also known as in-read or native video, are mobile-specific ads that appear within non-video based editorial content. Unlike...

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