What is Ad Fill Rate Definition? Tips To Increase Fill Rate

Ad fill rate is a critical metric for publishers aiming to maximize revenue from their website or app. It measures the percentage of ad...

Why PageSpeed Insights Matters for Publishers?

In the highly competitive world of digital publishing, a website’s speed is often the determining factor in its success. Slow-loading sites not only frustrate...

Programmatic Advertising in the Holiday Season (2024)

Programmatic Advertising in the Holiday Season: Why It’s Crucial for Publishers The holiday season is a golden opportunity for publishers to maximize their revenue, particularly...

What is Prebid.js? Maximizing Revenue Through Header Bidding

One of the most popular and powerful tools to achieve this is Prebid.js. If you’re a publisher looking to take full control of your...

Video Ad: Boosting Revenue and Engagement

Hello guys, today we are going to talk about video ad format, one of the most powerful that is supported on PubPower platform, attracting...

Brian

Social Media Marketing, Publisher Manager at PubPower.