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What is Prebid.js? Maximizing Revenue Through Header Bidding

Brian -
One of the most popular and powerful tools to achieve this is Prebid.js. If you’re a publisher looking to take full control of your...

CPM vs RPM: The Differences Publishers Should Know

Brian -
As a publisher, understanding key metrics like CPM (Cost Per Mille) and RPM (Revenue Per Mille) is crucial to optimizing your website’s revenue. These...

Video Ad: Boosting Revenue and Engagement

Brian -
Hello guys, today we are going to talk about video ad format, one of the most powerful that is supported on PubPower platform, attracting...

The Power of Rewarded Ads for Download and Gaming Sites

Brian -
If you are a person who is passionate in using phone apps, playing games or downloading files online, you have probably encounter ads offering...

Sellers.json: A Key Element of Programmatic Ad

Brian -
In the world of programmatic advertising, transparency has become increasingly important for both advertisers and publishers. As digital advertising evolves, so does the need...
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Brian

Social Media Marketing, Publisher Manager at PubPower.
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PubPower makes every impressions is valuable for both publishers and advertisers, help publishers get more revenue and advertisers reach their campaigns' proper audiences.

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