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Platform Updates

Enhance Publisher Financial Management with PubPower’s Split Payment

It has come to our notice that the websites we work with are often operated by multiple people simultaneously, leading to the need for...

Header Bidding Tutorials

How to Monetize with PubPower Header Bidding

How to Monetize with PubPower Self-serve Header Bidding PubPower is an ad network with headquarters located in Singapore. We currently has 120 million daily unique...

Header Bidding Tutorials

Client-to-Server and Server-to-Server Header Bidding Guide

Client-to-Server and Server-to-Server Header Bidding Guide Header bidding has emerged as a pivotal strategy for publishers aiming to maximize their ad revenue. Within this domain,...

Header Bidding Tutorials

How Does PubPower Help Publishers Prepare For CCPA?

In an era of increasing digital privacy concerns, the California Consumer Privacy Act (CCPA) is a significant regulation that protects California consumers while obliging...

Uncategoried

Google AdSense’s Major Changes in Early 2024: Greater Transparency, Easier Optimization

Google AdSense, the world's most popular online advertising platform, announced two major updates in 2024: a move to a CPM (cost-per-mille) pricing model and...

Uncategoried

Riding the Wave: The Future of Ad Tech for Publishers

In the ever-evolving landscape of digital advertising, publishers find themselves at the forefront of innovation, constantly seeking new ways to captivate audiences and boost...

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