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Ads.txt: How Small Publishers Can Fight Ad Fraud

Kaylee Do -
Every month, thousands of small and medium publishers unknowingly lose ad revenue to fraudsters. While you're working hard to create quality content and grow...

What is Prebid.js? Maximize Revenue Through Header Bidding

Kaylee Do -
Quick Takeaways Prebid.js can increase publisher ad revenue by 20-50% through real-time competitive bidding from multiple demand sources. Header bidding with Prebid.js replaces outdated waterfall models,...

Video Ads: A Publisher’s Handbook to Maximize eCPM

Kaylee Do -
For small to medium publishers, the quest for stable, high-value monetization can often feel like navigating a complex, ever-shifting digital labyrinth. Many still rely...

What is Lazy Loading?

Kaylee Do -
Imagine clicking on a website and finding that it loads instantaneously, offering you exactly what you need right away without any frustrating wait. That's...

AdSense & AdX: What is the Difference?

Kaylee Do -
We've been in the trenches of digital marketing and content monetization for over a decade now, helping sites from scrappy startups to enterprise-level beasts...
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Kaylee Do

Brand Marketing Executive
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