HomeAuthorsPosts by Kaylee Do

Invalid Traffic (IVT): How to Protect Your Ad Revenue and Avoid Bans

Kaylee Do -
Invalid traffic (IVT) poses a major threat to publisher revenue. Learn how to detect it, and actionable steps to prevent AdSense bans.

Ad Density: Optimizing Your Ad-to-Content Ratio 

Kaylee Do -
Learn how to find the ideal ad density ratio for your site, optimize placement, and increase revenue without harming user experience.

Effective Keyword Research Blueprint for Publishers

Kaylee Do -
Unlock higher traffic and ad revenue with our guide to keyword research. Learn how to find, analyze, and place the right keywords.

The 2026 Guide to Writing an SEO Optimized Article

Kaylee Do -
Master the art of the SEO optimized article in 2026. Discover the detailed 10-point checklist and 5 simple steps for non-tech publishers.

Holiday Revenue Strategy for Publishers 2025

Kaylee Do -
Learn to optimize your ad inventory, manage floor prices, and use header bidding to capture your peak holiday season revenue.
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Kaylee Do

AdOps Specialist
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