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Header Bidding Tutorials

PubPower Report Guide (Part 1): Metrics Analysis with Overview Report

If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights? Understanding...

How to Use Ad Refresh on PubPower to Increase Ad Revenue

In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...

Increase User Experience with Outstream Inline Video

What is Outstream Inline Video? Outstream Inline Video, also known as in-read or native video, are mobile-specific ads that appear within non-video based editorial content. Unlike...
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Video Ad: Boosting Revenue and Engagement

Hello guys, today we are going to talk about video ad format, one of the most powerful that is supported on PubPower platform, attracting...

Sellers.json: A Key Element of Programmatic Ad

In the world of programmatic advertising, transparency has become increasingly important for both advertisers and publishers. As digital advertising evolves, so does the need...

Google AdSense and Google AdX: What’s the difference?

In the vast landscape of online advertising, two prominent players stand out: Google AdSense and Google Ad Exchange (AdX). While both are products of...

Getting Started with Programmatic Advertising

In 2023, global programmatic ad spend reached an estimated 558 billion U.S. dollars, with spending set to surpass 770 billion by 2028. Programmatic advertising...

What is Prebid Timeout and how to optimize it?

What is Prebid Timeout and how to optimize it? Understanding and managing Prebid timeout settings is crucial for any publisher looking to maximize ad revenue...

What is Lazy Loading?

Imagine clicking on a website and finding that it loads instantaneously, offering you exactly what you need right away without any frustrating wait. That's...

How to Monetize with PubPower Header Bidding

How to Monetize with PubPower Self-serve Header Bidding PubPower is an ad network with headquarters located in Singapore. We currently has 120 million daily unique...

PubPower Report Guide (Part 1): Metrics Analysis with Overview Report

If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights? Understanding...

How to Use Ad Refresh on PubPower to Increase Ad Revenue

In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...

Best Ad Format for Popular Niches (2025)

When it comes to programmatic advertising, one size does not fit all. The effectiveness of an ad format greatly depends on the type of...