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Google AdSense’s Major Changes in Early 2024: Greater Transparency, Easier Optimization

Brian -
Google AdSense, the world's most popular online advertising platform, announced two major updates in 2024: a move to a CPM (cost-per-mille) pricing model and...
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How to Overcome Banner Blindness and Boost Performance 2025

Monetization Strategies PubPower - 0
Banner blindness continues to challenge digital advertisers and publishers worldwide, with recent studies showing that users consistently ignore advertisement-like content across both desktop and...
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Best Ad Formats for Popular Niches 2025

Ad Operations Insights PubPower - 0
In the fast-evolving world of programmatic advertising, choosing the best ad formats for your website or app can make or break your revenue goals....
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8 Tips Help Small Publishers Compete in Programmatic Advertising

Ad Operations Insights PubPower - 0
In the world of programmatic advertising for small publishers in 2025, it often feels like big media groups, premium publishers, and large-scale platforms dominate....
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