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What is HTML5 Game Ads? Next-level In-game Ads

Brian -
As of 2024, the global gaming community comprises approximately 3.32 billion active gamers, reflecting a significant increase of over 1 billion players in the...
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How to Use Keywords for SEO: A Guide for Publishers (2024)

Brian -
For publishers, driving organic traffic is essential for sustaining engagement and generating ad revenue. One of the most effective ways to attract the right...
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Top 10 Best Niches For Programmatic Advertising (2024)

Brian -
In the digital landscape, choosing the right niche is crucial for webmasters aiming to maximize their revenue through programmatic advertising. Certain niches attract high-value...
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Microsoft Clarity: How to use Clarity for better ad monetization

Brian -
Microsoft Clarity: How to use Clarity for better ad monetization In the previous blog, we have learnt about what Microsoft Clarity is, what it does...

Microsoft Clarity: Better Understanding on User Behavior

Brian -
Dive Deeper into User Behavior with Microsoft Clarity Microsoft Clarity is a free analytics tool designed to help website owners better understand user behavior and...

Native Ads: Definition, Stats, Benefits, Best Practices

Brian -
As the digital advertising landscape evolves, publishers are continually looking for ways to create more engaging, less intrusive ad experiences for their audiences. Native...

What is Invalid Traffic (IVT)?

Brian -
What is invalid traffic? Invalid traffic refers to any clicks or impressions on digital ads that may not result from genuine user interest or intentional...

What is ads.txt ? How Can Publishers Implement On Their Website

Brian -
What is ads.txt ? How Can Publishers Implement On Their Website Programmatic advertising is showing its predominance and potential to become the future of the...

How to Overcome Banner Blindness and Boost Performance 2025

Monetization Strategies PubPower - 0
Banner blindness continues to challenge digital advertisers and publishers worldwide, with recent studies showing that users consistently ignore advertisement-like content across both desktop and...
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Best Ad Formats for Popular Niches 2025

Ad Operations Insights PubPower - 0
In the fast-evolving world of programmatic advertising, choosing the best ad formats for your website or app can make or break your revenue goals....
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8 Tips Help Small Publishers Compete in Programmatic Advertising

Ad Operations Insights PubPower - 0
In the world of programmatic advertising for small publishers in 2025, it often feels like big media groups, premium publishers, and large-scale platforms dominate....
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