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Technology and Innovations
PubPower’s Update: The New Exclusive Smart AI Video Ad Format
Brian -
We’re thrilled to announce the launch of a groundbreaking new ad format, Smart AI Video, exclusively available on PubPower. This innovative format leverages cutting-edge...
What is HTML5 Game Ads? Next-level In-game Ads
Brian -
As of 2024, the global gaming community comprises approximately 3.32 billion active gamers, reflecting a significant increase of over 1 billion players in the...
2024 Digital Advertising Trends You Can’t Ignore
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Innovative Solutions in Digital Advertising You Can’t Ignore
In recent years, digital advertising has rapidly evolved in terms of both scale and format. To always...
Riding the Wave: The Future of Ad Tech for Publishers
Brian -
In the ever-evolving landscape of digital advertising, publishers find themselves at the forefront of innovation, constantly seeking new ways to captivate audiences and boost...
What is Banner Blindness? How to Avoid It
Banner blindness can significantly affect your ad performance. This phenomenon, where users overlook advertisements, reduces engagement rates and impacts publishers' revenue. Let’s explore what...
PubPower’s Update: The New Exclusive Smart AI Video Ad Format
We’re thrilled to announce the launch of a groundbreaking new ad format, Smart AI Video, exclusively available on PubPower. This innovative format leverages cutting-edge...
Mobile Ads: Best Practices for Publisher (2025)
With billions of users glued to their mobile devices, programmatic advertising on mobile has become a cornerstone for publishers and advertisers alike. In October...