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Technology and Innovations
What is HTML5 Game Ads? Next-level In-game Ads
Brian -
As of 2024, the global gaming community comprises approximately 3.32 billion active gamers, reflecting a significant increase of over 1 billion players in the...
2024 Digital Advertising Trends You Can’t Ignore
Brian -
Innovative Solutions in Digital Advertising You Can’t Ignore
In recent years, digital advertising has rapidly evolved in terms of both scale and format. To always...
Riding the Wave: The Future of Ad Tech for Publishers
Brian -
In the ever-evolving landscape of digital advertising, publishers find themselves at the forefront of innovation, constantly seeking new ways to captivate audiences and boost...
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Know the Difference: SSP and DSP in Programmatic Advertising
In the programmatic advertising ecosystem, SSP (Supply-Side Platform) and DSP (Demand-Side Platform) are two critical components that power seamless ad transactions. While they work...
What is HTML5 Game Ads? Next-level In-game Ads
As of 2024, the global gaming community comprises approximately 3.32 billion active gamers, reflecting a significant increase of over 1 billion players in the...
How to use Google Ad Experience Report to Improve Ad Performance
Google’s Ad Experience Report plays a pivotal role in helping publishers understand and improve how ads are displayed on their websites or apps. This...