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User Experience Tips

What is Banner Blindness? How to Avoid It

Banner blindness can significantly affect your ad performance. This phenomenon, where users overlook advertisements, reduces engagement rates and impacts publishers' revenue. Let’s explore what...

Mobile Ads: Best Practices for Publisher (2025)

With billions of users glued to their mobile devices, programmatic advertising on mobile has become a cornerstone for publishers and advertisers alike. In October...

How to use Google Ad Experience Report to Improve Ad Performance

Google’s Ad Experience Report plays a pivotal role in helping publishers understand and improve how ads are displayed on their websites or apps. This...
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Why PageSpeed Insights Matters for Publishers?

In the highly competitive world of digital publishing, a website’s speed is often the determining factor in its success. Slow-loading sites not only frustrate...

What is Banner Blindness? How to Avoid It

Banner blindness can significantly affect your ad performance. This phenomenon, where users overlook advertisements, reduces engagement rates and impacts publishers' revenue. Let’s explore what...

PubPower’s Update: The New Exclusive Smart AI Video Ad Format

We’re thrilled to announce the launch of a groundbreaking new ad format, Smart AI Video, exclusively available on PubPower. This innovative format leverages cutting-edge...

Mobile Ads: Best Practices for Publisher (2025)

With billions of users glued to their mobile devices, programmatic advertising on mobile has become a cornerstone for publishers and advertisers alike. In October...