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Header Bidding Tutorials

Ad refresh is a technique where an ad unit is reloaded automatically after a certain period of time or user action without reloading page.

Platform Updates

Hey PubPower Publishers! Have you explored the Blocked Page feature on your dashboard yet? If not, now is the perfect time to dive in! As...

Header Bidding Tutorials

Outstream Inline Video, also known as in-read or native video, are mobile-specific ads that appear within non-video based editorial content.

Header Bidding Tutorials

A hard floor price or static floor price is the minimum price that an advertiser must meet or exceed to win an impression.

Platform Updates

With PubPower’s enterprise ad manager platform, media companies and agencies eliminate the need for manual integrations, multiple platforms.

Platform Updates

Smart AI Video Ads is an advanced ad unit that automatically transforms text and image content from your articles into audio narration and visuals.

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Learn what back button hijacking is, and how PubPower helps publishers audit scripts, protect rankings, and keep ad revenue growing.

Ad Tech Authority

The complete brand safety for publishers guide 2026 — ads.txt, GDPR consent management, GCPP certification, and pre-bid filters.

Business Growth Hub

Looking for the best ad placement for viewability? Learn how to hit 70%+ viewability, optimize lazy loading, and maximize CPMs.

Ad Tech Authority

Understand first price vs second price auction programmatic advertising. Learn how to beat bid shading and boost publisher ad revenue.

Ad Tech Authority

Learn what eCPM means for publishers, how to calculate it with real examples, and proven strategies to increase your effective CPM in 2026.