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Header Bidding Tutorials

PubPower Report Guide (Part 1): Metrics Analysis with Overview Report

If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights? Understanding...

How to Use Ad Refresh on PubPower to Increase Ad Revenue

In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...

Increase User Experience with Outstream Inline Video

What is Outstream Inline Video? Outstream Inline Video, also known as in-read or native video, are mobile-specific ads that appear within non-video based editorial content. Unlike...
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Client-to-Server and Server-to-Server Header Bidding Guide

Client-to-Server and Server-to-Server Header Bidding Guide Header bidding has emerged as a pivotal strategy for publishers aiming to maximize their ad revenue. Within this domain,...

What is ads.txt ? How Can Publishers Implement On Their Website

What is ads.txt ? How Can Publishers Implement On Their Website Programmatic advertising is showing its predominance and potential to become the future of the...

How Does PubPower Help Publishers Prepare For CCPA?

In an era of increasing digital privacy concerns, the California Consumer Privacy Act (CCPA) is a significant regulation that protects California consumers while obliging...

Native advertising: Advanced placements & targeting

As an advertiser, it is important to target your ads by placements when you have specific goals in mind for your campaign. There are...

Optimize Rules: Streamline Your Ad Campaign Optimization

PubPower's "Optimize Rules" feature is a powerful tool that can help you easily improve the performance of your ad campaigns. This feature provides a...

Campaign Types: How To Choose the Right One For Your Business

Choosing the right campaign type can make or break your advertising efforts on PubPower platform. By understanding the unique features and capabilities of each...

PubPower Report Guide (Part 1): Metrics Analysis with Overview Report

If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights? Understanding...

How to Use Ad Refresh on PubPower to Increase Ad Revenue

In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...

Best Ad Format for Popular Niches (2025)

When it comes to programmatic advertising, one size does not fit all. The effectiveness of an ad format greatly depends on the type of...