If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights?
Understanding...
In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play.
Whether...
What is Outstream Inline Video?
Outstream Inline Video, also known as in-read or native video, are mobile-specific ads that appear within non-video based editorial content.
Unlike...
Client-to-Server and Server-to-Server Header Bidding Guide
Header bidding has emerged as a pivotal strategy for publishers aiming to maximize their ad revenue. Within this domain,...
What is ads.txt ? How Can Publishers Implement On Their Website
Programmatic advertising is showing its predominance and potential to become the future of the...
In an era of increasing digital privacy concerns, the California Consumer Privacy Act (CCPA) is a significant regulation that protects California consumers while obliging...
PubPower's "Optimize Rules" feature is a powerful tool that can help you easily improve the performance of your ad campaigns. This feature provides a...
Choosing the right campaign type can make or break your advertising efforts on PubPower platform. By understanding the unique features and capabilities of each...
If you're a publisher using PubPower, you're already taking steps toward smarter monetization. But are you really making the most of your dashboard insights?
Understanding...
In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play.
Whether...