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Monetization Strategies

How to Use Ad Refresh on PubPower to Increase Ad Revenue

Brian -
In digital advertising, every impression counts. But what if you could increase ad impressions without increasing traffic? That’s where ad refresh comes into play. Whether...
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How to Use Keywords for SEO: A Guide for Publishers (2024)

Brian -
For publishers, driving organic traffic is essential for sustaining engagement and generating ad revenue. One of the most effective ways to attract the right...
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How to Attract More Organic Traffic to Your Website (2024)

Brian -
Attracting organic traffic is one of the most effective ways to increase your website’s visibility, engagement, and revenue. With over 93% of all online...
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Programmatic Advertising in the Holiday Season (2024)

Brian -
Programmatic Advertising in the Holiday Season: Why It’s Crucial for Publishers The holiday season is a golden opportunity for publishers to maximize their revenue, particularly...

What are ATF and BTF? Why it is important in ad placement

Brian -
The terms "above the fold" and "below the fold" are pivotal concepts that significantly influence the effectiveness of website layouts and advertising strategies. Originating...

Native Ads: Definition, Stats, Benefits, Best Practices

Brian -
As the digital advertising landscape evolves, publishers are continually looking for ways to create more engaging, less intrusive ad experiences for their audiences. Native...

What is Lazy Loading?

Brian -
Imagine clicking on a website and finding that it loads instantaneously, offering you exactly what you need right away without any frustrating wait. That's...

Passive Income in Cryptocurrency with PubPower Affiliate Program

Brian -
Increase Passive Income with PubPower Affiliate Program Today, we are excited to announce to all those interested in promoting and working with PubPower, the opportunity...

Everything You Need To Know About CPM, CPA, and CPC

Brian -
In today's digital age, advertising has evolved far beyond the realms of print and television. With the internet dominating the landscape, businesses have an...

Best Ad Formats for Publishers

Brian -
In the dynamic and ever-evolving landscape of digital advertising, publishers find themselves navigating through a myriad of ad formats to maximize revenue and user...
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SSP and DSP: Key Differences in Programmatic Advertising

Ad Tech Authority PubPower - 0
Programmatic advertising has transformed digital marketing, with global programmatic ad spend reaching an estimated 595 billion U.S. dollars in 2024 (Statista). At the center...
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Recover 40% Ad Revenue Using PubPower’s Adblock Alert

Business Growth Hub PubPower - 0
The Situation Ad blockers are reshaping the digital publishing landscape, with 912 million active users worldwide and a projected $54 billion in revenue loss for...
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How to Overcome Banner Blindness and Boost Performance 2025

Business Growth Hub PubPower - 0
Banner blindness continues to challenge digital advertisers and publishers worldwide, with recent studies showing that users consistently ignore advertisement-like content across both desktop and...
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