What is Ad Fill Rate Definition? Tips To Increase Fill Rate

Ad fill rate is a critical metric for publishers aiming to maximize revenue from their website or app. It measures the percentage of ad...

Why PageSpeed Insights Matters for Publishers?

In the highly competitive world of digital publishing, a website’s speed is often the determining factor in its success. Slow-loading sites not only frustrate...

Programmatic Advertising in the Holiday Season (2024)

Programmatic Advertising in the Holiday Season: Why It’s Crucial for Publishers The holiday season is a golden opportunity for publishers to maximize their revenue, particularly...

What is Prebid.js? Maximizing Revenue Through Header Bidding

One of the most popular and powerful tools to achieve this is Prebid.js. If you’re a publisher looking to take full control of your...

Video Ad: Boosting Revenue and Engagement

Hello guys, today we are going to talk about video ad format, one of the most powerful that is supported on PubPower platform, attracting...

The Power of Rewarded Ads for Download and Gaming Sites

If you are a person who is passionate in using phone apps, playing games or downloading files online, you have probably encounter ads offering...
spot_imgspot_img

Popular articles

CPM, CPC and CPA: A Publisher’s Guide to Ad Pricing Models in 2025

In the fast-paced world of digital advertising, picking the...

What is Ad Fraud and How to Prevent It?

Digital advertising fraud has evolved into one of the...

Google Certified Publishing Partner (GCPP)- Which One is The Best For You?

Publishers today face a complex challenge: maximizing ad revenue...

What Are Native Ads and How Do They Work for Publishers?

In today's digital landscape where over 32.8% of internet...

What are ATF and BTF? Why It is Important in Ad Placement

Understanding where to place your ads can make or...