Monetization Strategies

Native Ads: Definition, Stats, Benefits, Best Practices

As the digital advertising landscape evolves, publishers are continually looking for ways to create more engaging, less intrusive ad experiences for their audiences. Native...
Header Bidding Tutorials

What is Prebid Timeout and how to optimize it?

What is Prebid Timeout and how to optimize it? Understanding and managing Prebid timeout settings is crucial for any publisher looking to maximize ad revenue...
Header Bidding Tutorials

What is Lazy Loading?

Imagine clicking on a website and finding that it loads instantaneously, offering you exactly what you need right away without any frustrating wait. That's...
Publisher Resources

What is Invalid Traffic (IVT)?

What is invalid traffic? Invalid traffic refers to any clicks or impressions on digital ads that may not result from genuine user interest or intentional...
Featured

Passive Income in Cryptocurrency with PubPower Affiliate Program

Increase Passive Income with PubPower Affiliate Program Today, we are excited to announce to all those interested in promoting and working with PubPower, the opportunity...
Platform Updates

Higher Viewability and Better Engagement With Sticky 4K Ads

On the PubPower platform, we offer our publishers a variety of ad formats to diversify ads on their digital properties. Besides traditional ad formats...
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Increase User Experience with Outstream Inline Video

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8 Tips to Increase User’s Session Duration on Your Website (2025)

Why Publishers Need to Improve Session Duration Increasing session duration...
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How to Display Premium Ads with Hard Floor Price

In programmatic advertising, pricing strategies play a critical role...
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PubPower’s Rental Ad Manager: Maximize Your Ad Revenue Easily

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Google Certified Publishing Partner (GCPP) – Which One is The Best For You

In the complex world of programmatic advertising industry, publishers...
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