Technology and Innovations

Riding the Wave: The Future of Ad Tech for Publishers

In the ever-evolving landscape of digital advertising, publishers find themselves at the forefront of innovation, constantly seeking new ways to captivate audiences and boost...
Technology and Innovations

2024 Digital Advertising Trends You Can’t Ignore

Innovative Solutions in Digital Advertising You Can’t Ignore In recent years, digital advertising has rapidly evolved in terms of both scale and format. To always...
Case Studies & Success Stories

What Is Quiz? Why Websites With QUIZ Are More Successful?

Quiz is a marketing strategy which has been utilized by many huge media enterprises such as BuzzFeed and WashingtonPost in order to connect deeply...
Platform Updates

How PubPower White Label Platforms Can Boost Your Advertising Business?

For small and medium-sized Ad Networks or those without a platform looking to exploit programmatic advertising. There are some technical, budgetary and efficiency issues...
Platform Updates

Maximizing Your Advertising Performance: How ChatGPT Can Help?

ChatGPT is an incredibly useful technology that has the potential to revolutionize a variety of industries. As a large language model developed by OpenAI,...
Platform Updates

Top 10 Landing Page Builders for Advertisers in 2023 [Part 2]

In this article, we continue with the rest of 5 landing page builders of top 10 landing page builders for advertisers in 2023. #6: Instapage Website:...
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Platform Updates

PubPower Update: Stay Compliant with Blocked Page

Hey PubPower Publishers! Have you explored the Blocked Page...
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How Publishers Recover 40% Ad Revenue Using Adblock Analytics

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Header Bidding Tutorials

Increase User Experience with Outstream Inline Video

What is Outstream Inline Video? Outstream Inline Video, also known...
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Header Bidding Tutorials

8 Tips to Increase User’s Session Duration on Your Website (2025)

Why Publishers Need to Improve Session Duration Increasing session duration...
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How to Display Premium Ads with Hard Floor Price

In programmatic advertising, pricing strategies play a critical role...
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