Video Ad: Boosting Revenue and Engagement

Hello guys, today we are going to talk about video ad format, one of the most powerful that is supported on PubPower platform, attracting...

The Power of Rewarded Ads for Download and Gaming Sites

If you are a person who is passionate in using phone apps, playing games or downloading files online, you have probably encounter ads offering...

Sellers.json: A Key Element of Programmatic Ad

In the world of programmatic advertising, transparency has become increasingly important for both advertisers and publishers. As digital advertising evolves, so does the need...

Top 10 Best Niches For Programmatic Advertising (2024)

In the digital landscape, choosing the right niche is crucial for webmasters aiming to maximize their revenue through programmatic advertising. Certain niches attract high-value...

What are ATF and BTF? Why it is important in ad placement

The terms "above the fold" and "below the fold" are pivotal concepts that significantly influence the effectiveness of website layouts and advertising strategies. Originating...

Google AdSense and Google AdX: What’s the difference?

In the vast landscape of online advertising, two prominent players stand out: Google AdSense and Google Ad Exchange (AdX). While both are products of...
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